You know that coach/healer who always seems to be creating ahh-mazing content?

When you see her newsletter arrive in your inbox or her Facebook post pop up in your news feed you read it right away…and you’re always glad you did.

Maybe she makes you FEEL emotions you typically keep tucked away.

Perhaps she teaches you new skills before you even knew you needed them.

Or it’s possible her words just shift your energy, provide comfort, offer a new perspective, or simply brighten your day.

She’s super generous, seriously smart, and you feel like you really know her (maybe it’s silly, but you’re pretty sure you’d be besties if you ever met in person).

And when it comes time to hire someone with her skill-set?

Working with her is a no-brainer.

Now I want you to imagine what it would be like to BE this woman…

  • To stop hearing crickets when you post and instead receive a flurry of likes, comments, and shares on your content (and regularly receive messages from ideal clients gushing about how much you’ve helped/inspired them).
  • To know on a deep soul level that your voice MATTERS and is making a real IMPACT in the world.
  • To create content EASILY and JOYFULLY and have it sound like YOU (so your in-person awesomeness translates online)!
  • To say buh-bye to writer’s block, perfectionism and thinking your writing isn’t good enough, and get back in touch with your creative spark – so you can write amazing content faster than ever (and actually have fun doing it!).
  • To never again worry about where your next client is coming from…because your free content SO GOOD that your ideal clients are chasing YOU (instead of the other way around).

Introducing Content Queen…

IF YOU ARE READY TO…

  • Articulate the depth of your wisdom while still sounding like YOU in you content so potential clients can clearly sense that you are someone who can help them (without having to be overly professional/fake/cutesy in your language).
  • Stop blocking your natural content creation flow out of fear of how others will react (If you’ve held back thinking, “What if my mom/ex-boyfriend sees this?  What if people think I’m too weird?  What if I’m not ready yet/a total fraud?  What if it’s already been said before by somebody smarter, more qualified and just plane BETTER than me?) – I’m talking to YOU.
  • Master the fine art of telling the truth online while being energetically responsible and uplifting (ie. not treating the internet/potential clients like your journal/therapist). Discover how the very nature of “I’ve arrived” lifestyle marketing sets coaches and healers up to feel like frauds and how you can authentically promote your work, share insights, and inspire in a way that attracts your ideal clients without having to pretend to be “perfect” or farther along than you actually are.
  • Let yourself BE yourself online – even if not everybody likes it – harness your darkness and overcome “good girl” conditioning so you can finally write the stuff you really want to write (hint: this is also the stuff your ideal clients really want to read).
  • Get access to my personal writing and editing process (you’ll be able to leverage this again and again in launches, sales pages, email funnels, social media content, guest articles, and more).
  • Learn to write with personality so your content stands out from the crowd – magnetizing your ideal clients to you like WHOA.
  • Feel confident in your ability to transform scattered/messy writing into concise  powerful, polished prose that lands with your ideal clients(without feeling overwhelmed and hating every minute of the editing process).
  • Receive tools that will help you become visible online without going crazy (how to protect yourself from haters process a visibility/vulnerability hangover, recover from judgement and shame, and fine tune your 6th sense around what to post and what to keep private).
  • End the, “They love me! They hate me! They don’t know I exist!”spiral and learn how to unhook from praise, criticism and crickets when posting online.

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CONTENT QUEEN CURRICULUM

Module 1 – Explore your relationship to writing, move through inner blocks to creativity, and re-claim your right to write!

Module 2 – Excavate your personal brand, tap into your authentic voice, and write your core story of transformation.

Module 3 – An introduction to vulnerability marketing and how to share authentic and real content without reducing your credibility or coming across as “too negative”.

Module 4 – Writing + grammar basics to make everything you write FLOW like whoa (trust me, it will be way more fun than your high school English class).

Module 5 – How to edutain (educate + entertain) your potential clients with informative “listicle” and “how-to” style content.

Module 6 – How to write with mega-personality (ie. create content that says, “OMG we would totally be friends in real life!”) + a break down of some of my top social media posts + why they worked so well.

Module 7 – Social media strategies to grow a highly engaged audience (without having to spend every single second on Facebook or a dime in paid advertising).

Module 8 – Embracing content creation as a way of life (the habits of highly creative people, how to stay focused and finish what you start, and tips for managing your energy as your visibility increases + more people engage with your work).

Module 9 – Planning out content ahead of time so you stay CONSISTENT plus red hot social media prompts to ensure you’re never left scratching your head, wondering what the heck to write about!

Module 10 – Writing content that converts into clients (plus how to make offers minus the “ick” factor).

THIS PROGRAM INCLUDES…

>>9 in depth video trainings – one for each module above (all recorded with lifetime access)

>>Interactive Workbook companion to each module (including written content, journal prompts, and exercises to take the training even deeper.

>>Guided meditation to energetically connect with your soulmate clients through your content.

>>Guided meditation to overcome inner blocks to visibility and content creation + my signature process for clearing triggers and intense emotions.

>>Videos of me live-editing past client’s content (if you’ve ever wanted to be inside my brain while I’m writing to see exactly what choices I make and why – this is your chance).

>>Access to my best-selling product, Overlooked to Fully-Booked (11 must-have scripts for coaches and healers + training videos walking you through how to use each one).

Here are the scripts included in Overlooked to Fully-Booked:

  1. Job Titles that Help You Stand Out to Potential Clients
    Not sure what to call yourself now that you own your own biz? Feel like “life coach” is a little vanilla…or sounds just like everybody else out there? I feel ya! So I’ve created a lil’ list of 55+ “job titles” (plus a super cool mad-libs-style formula) to make you unforgettable.
  2. Taglines that Get You Known Online
    These fill-in-the-blank style sentences are designed to help you craft a zingy + memorable one-liner that captures the essence of your biz + makes you IRRESISTABLE to ideal clients.
  3. A Personal Introduction That Has Potential Clients Asking “How Can I Work With You?”
    This script will walk you step by step to creating an enticing personal introduction that will pique your ideal client’s interest and leave him or her begging for more….so you can never again feel tounge-tied when someone asks, “So, what do you do for a living?”.
  4. Website About Page That Your Ideal Clients Deeply Connect To–So They Realize YOU Are The Coach For Them
    Whether you have no freaking clue where to start or already have an about page you like (but want to give it that little something “extra”), this script has you covered.
  5. Sizzling Sales Page Script That Primes Potential Clients to Buy Before They Even Get on the Phone for a Discovery Call
    Want website copy that addresses potential client’s objections (before they even think of them) and primes them to make a purchase before they even get on the phone with you? This script has got you covered!
  6. Script to Get Tons of Powerful Testimonials for Your Website…Even if You’re a Brand New Coach
    Need testimonials (especially for that sizzling sales page you’ve created) but aren’t sure how to ask for them? And how to ensure they’re GOOD (ie. relatable and results-focused?). This email script to send to past clients and people you’ve helped is golden (and EXACTLY what I use again and again).
  7. Script to Turn an Acquaintance Into a Potential Client (and Book Discovery Calls Like Hot Cakes!)
    Ever had a gut feeling that an acquaintance of yours would make an ideal coaching client but had no freaking clue how to approach him/her about it? This script will make reaching out feel totally natural (and lead to WAY more discovery calls).
  8. Simple Script to Announce Your Biz To Friends and Family
    Before you have a snazzy online presence or sizable email list, one of the primary ways that new clients will come to you is through your existing network of friends, family, coworkers, and acquaintances—so it’s important that these people know what you’re up to! This simple script will help you announce your business on Facebook and via email to your existing network!
  9. Pitch and Get Booked Speaking
    Ever wanted to pitch a workshop to a conference, yoga studio, women’s group or other organization that targets your ideal clients (but is not a direct competitor) but struggled to find the right words (so you put off reaching out)? No more! This script will have you landing plum speaking gigs that position you as a go-to expert in your industry.
  10. Get Featured in the Media and Experience PR Magic, Even as a New Coach
    Writing a personalized pitch letter that is customized to a particular publication is typically the fastest + most effective way to get a guest posting opportunity (which can help get your work in front of new peeps and catapult your brand’s credibility + visibility to the next level). If that’s your goal, this script has got you covered (it’s the EXACT script I used to become a contributor for Entrepreneur.com)!
  11. Host Discovery Calls that End in “Yes!”
    Do you dread discovery calls with potential clients and struggle to overcome common objections like “I’d love to but I can’t afford it”, “I’m too busy” or “Let me ask my husband and get back to you.”? This script is EXACTLY what I use to have a 90%+ close rate on discovery calls and regular 5-figure months in business!

EXTRA bonuses:

>>A list of all of my personal favorite books, podcasts, and blogs for creative + content inspiration.

>Mini trainings to help you…

  • Turn every day life events into social media posts your ideal clients go gaga for.
  • Diagnose + move past your writer’s block (there are 3 main types, each requiring different action)
  • Tips for being vulnerable AND credible in your content.
  • The most overlooked qualities that make a piece of content viral (and how to incorporate them).

Investment:

Digital Course: $497

Digital Course VIP- plus 2 30 min coaching sessions with Rebecca: $997

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WHY AM I QUALIFIED TO TEACH THIS COURSE?

1) I’ve spent the last 5 years running my own coaching/copywriting business helping my clients (spiritual, service based entrepreneurs and thought leaders) get pretty epic results, including…

  • Filling up their 1-on-1 coaching practices with ideal clients, allowing them to quickly transition from the 9-to-5 grind/boring bridge job to running their own businesses full-time.
  • Launching successful group programs and digital products.
  • Finding the perfect words to describe what they do (so they can say “buh-bye” to boring bios, forgettable free offers, and snooze-worthy sales pages and “hello” intoxicating content that has their ideal clients wondering, “Where do I sign up?”)!
  • Set up a powerful marketing funnels that prime potential clients to buy while they sleep and get thousands of hot leads on their email lists.
  • Overcome writer’s block + tap into their authentic voice so they can share wildly valuable content on social media, e-newsletters and blog posts—generating buzz about their business and causing ideal clients to flock to them.
  • Getting featured in top publications like Entrepreneur, Mind Body Green, The Huffington Post and many more, allowing them to build brand prestige and become seen as the go-to thought-leader in their fields.

When it comes to creating content that stands out in the online world, specifically for coaches and healers? There are very few (if any) people as knowledgable as me.

2) I have personally created a 6-figure a year coaching business through creating next level content. I walk my talk/consistently use what I teach in this course…and it works.  I am constantly getting messages from people telling me that when they read my content, it’s like I’m inside their own mind/journal and the number #1 resin people tell me they hired me?  Because of the connection they felt + the wisdom displayed in my content.  I would absolutely LOVE to share my secrets with you 🙂

3) My work has been featured in top publications like Entrepreneur, Business Insider, The Guardian, Elite Daily, NBC, CBS, The Numinous, Under30CEO, Business2Community, Rebelle Society, Thrive, BlogHer, InTheCapital, Divine Living Magazine; podcasts like Tranquility Du Jour and The School of Self Mastery, and I have been a speaker at events including Inner Glow Circle Ignite, DC Social Media Week and the EduWeb Conference.

4) Prior to becoming an entrepreneur I spent 7 years as a Digital Marketing Manager at one of DC’s premier interactive agencies, Blue Water Media – where I worked with clients in a wide range of industries to achieve their marketing goals.

5) I’m a trained life coach through the Institute of Professional Excellence in Coaching, have received energy healing training in a variety of modalities, and I have a BA in Psychology and Communications from Vanderbilt University.

FAQ’s

Who is the course best suited for?

Anyone looking to build an audience of people online through authentic content.

Do I have lifetime access to the trainings and workbooks?

Yes, you will have lifetime access to all training calls and workbooks.

Do you offer refunds?

No – because this is a digital product, there are no refunds after purchase.

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Whatpeoplearesaying

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Before I began working with Rebecca, I was nervous and clue
less about how to create, launch and market an online course.

I knew I had wisdom to share, but I was unsure about how to package it together and sell it…or if anyone would even buy it. I was also super unorganized. I had bits and pieces of content that I knew I wanted to use, but I always put off working on the course to tend to client work, social events, etc.

I think the most exciting part of this experience was when I opened the cart, went to sleep, and woke up to find sales coming in! Or the fact that I ended up having to close the cart early due to way too much demand (and we ended up closing the launch at $67K in sales on the first round – and I had only had my email list for 4 months prior to opening the cart.

It was exciting to see this whole other world of business opportunities open up before my eyes. I always thought I would just do freelance illustration until I died. And I would’ve been really happy with that I think. But I also realized that, while I’ve been lucky to have steady work for the past three years, freelance can be unpredictable and the market might not have such a demand for my work someday. It’s exciting to add a more sustainable source of income to my business!

Lauren Hom

Illustrator, Author

http://www.homsweethom.com

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“Rebecca has this uncanny way of taking my swirling, scattered thoughts and ideas and funneling them into crystal clarity in what feels like one brief, magical wave of her marketing wand
.

I have a unique and very deep message, and the marketing guidance I’ve received in the past was simply trying to fit me into someone else’s box. And that didn’t work for me.

Rebecca FEELS into who you are as an entrepreneur and pulls from her vast knowledge and experience to help you find the direction and language that works for YOU.

Having her support as I was launching my first group coaching program, Goddess Army, was invaluable — not only from a marketing perspective, but from an emotional and energetic perspective, as well, and I was able to fill it with 11 amazing women.

What I was expecting from our work together was powerful marketing guidance to clarify my new offering. What I wasn’t expecting, but which it turned out I was hungry for, was feeling authentically seen and emotionally supported as I was preparing to step into a bigger expression of myself, holding space for a large group of women, and shedding outdated ideas of ‘smallness.’

Heather Bruce Alison
Love Coach
www.heather-allison.com

adrienne dorison

AHHHH!  This copy is so fucking good I want to kiss you.  And I sent the sales page to my OBM and she was like THIS IS THE BEST COPY YOU’VE EVER WRITTEN…I was like…I DIDN’T WRITE IT!

HAHA which is SOO good because she totally thought I did – you fooled her, nailed my voice and she knows me better than anyone.

MUAHHH!”

Adrienne Dorison
Business Coach + Podcast Host
http://adriennedorison.com

“Rebecca is a total marketing bombshell! ​

When she writes, her words greet you like
one of your best girlfriends, making you feel like you’ve just received a big juicy hug, laughed with abandon, gotten a dose of charming authenticity, and that you’re supported, delighted, and truly acknowledged.

Amazingly, she’s also just like that in person… so working with her is an absolute blast. You can tell she loves what she does, and her enthusiasm pure joy in writing are positively contagious.

Ellie Brett
Media Coach
www.mediabombshell.com

When I first started working with Rebecca I was all over the place. I wasn’t really feeling the niche I had picked out, didn’t have a solid offering, my messaging wasn’t clear. I just felt really scattered and unsure of what I was doing.

In our time together, I narrowed down my niche, created a 6 month 1:1 coaching program (and filled it with ideal clients),  did my first 5 day challenge to grow my list, dialed in my newsletter welcome funnel, and got my writing published in Elephant Journal and The Huffington Post!

LOOOOOOOOOVE ME some Rebecca Rubin. I would stand on a street corner with a sandwich sign to advertise this program if she asked me to.

Shannon Whaley
Marketing Coach
www.travelingwildwoman.com

AlexisMy TOP takeaway from working with Rebecca is that marketing doesn’t have to feel icky. I now realize that marketing can feel amazing – once you find what type of marketing works for you and how to share your message authentically.

Rebecca has helped me to launch my new website with copy I love, build an amazing following for my blog and have clients consistently come to me to ask to work with me (largely in part to building trust through my blog/marketing).

Working with Rebecca has been THE major shift in me using my voice and OWNING it – and in a way that feels good. I think the women who could benefit from working with Rebecca most are those who have started working on their coaching businesses but really need to step into who THEY are as a coach and figure out how to get their message out into the world.”

Alexis Bethel
Life Coach & Yoga Teacher
www.balancebyalexis.com

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“It was fun, energetic and exciting to work with Rebecca. I found my authentic voice, honed my services and grew my community. My proudest achievement is my Ambitiously Abundant newsletter, that my readers LOVE! I’m always getting messages and mentions about how much they look forward to reading each edition. I’ve also boldly stepped into raising my prices for my coaching services and have gotten hired twice now at my new rate!

If you’re struggling to determine your niche and step into your message as a coach I would highly recommend working with Rebecca. I LOVE LOVE LOVE all of her marketing tips, tricks and copy sparkle!”

Queirra Fenderson
Certified Life + Personal Branding Coach
www.queirra.com

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Katie“Working with Rebecca Rubin is like having a Marketing Angel on your shoulder 24/7. With her magic wand in hand, she somehow wiggles her way inside your head, draws out the words, concepts and ideas you’ve been struggling to formulate and sprinkles your newly refined message all over the web.

As a coach, I recommend her to all my clients looking to dive deeper into their online marketing presence and expand their brand in a new way. Say yes to working with Rebecca; you’ll be so happy you did!”

Katie DePaola
Founder, Inner Glow Circle
www.innerglowcircle.com

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Before I worked with Rebecca, I was in a ‘branding crisis’—I couldn’t figure out how to merge my professional identities as a life coach and a comedian.

Rebecca helped me get the exact clarity I was looking for. She intuitively saw how I wanted to be seen and understood my unique value.

I’d spent so much time and effort trying to “figure it out” and “do it right” that I didn’t recognize how powerful I was just by showing up fully as myself. I now feel much more confident, empowered, and aligned with my marketing and content creation, and am clear about what actions I need to take moving forward.

Sara Armor
Comedian and Creativity Coach
http://www.saraarmour.com/

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“Coaching with Rebecca changed my life and the way I see and relate to my brand and business vision! Writing content is no longer an obstacle that throws me into worry + overwhelm. It actually feels good!  

Visibility also no longer scares me!!! In many ways, I have been hiding offline for 6 years in my coaching business  and leveraging the online world has totally scared me. I now feel equipped to do it differently, access a larger audience + share more… Content Queen popped my visibility cherry!

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“Rebecca’s encouragement and expertise was pivotal  in the launch of my branding firm.

She takes what seems like an insurmountable, monolithic task and breaks marketing into digestible, actionable, and fun items that create a presence that is truly reflective of the client’s goals.

Do not launch your small business or coaching practice without Rebecca Rubin and the Pursuit of Fabulous!  Her copywriting is worth it’s weight in glitter!”

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Sabrina ColellaBefore working with Rebecca I was completely crippled when it came to moving forward with my biz. I was overwhelmed and didn’t know what next steps I should take.

Rebecca was always able to put my worries at ease, gave me the support I needed to feel like I could achieve anything with my business and helped me remove the mental clutter and blocks that were standing in my way of building momentum in my business.

Not only that, but Rebecca completely changed the way I viewed writing copy for my business. She inspired me to brainstorm ideas like crazy, to the point that I started getting inspiration from everything around me!  Creating content (the kind that leads to clients) has become something I look forward to rather than another task to check off my to-do list.

After working with Rebecca, my confidence soared to new heights. She elevated me to a new place of possibility and I felt there was nothing I couldn’t do.

Without a doubt, I would recommend anyone starting out as a new coach to work with Rebecca. She genuinely wants to see her clients do well and 100% puts her heart into everything she does. Her authenticity can genuinely be felt and it’s been a pleasure to work with such a smart, soul-centred human!”

Adore her to the core!

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