IF YOU TOLD THE TRUTH ON FACEBOOK FOR 20 DAYS STRAIGHT…WHAT WOULD HAPPEN TO YOUR BUSINESS?
I’m about to find out…
Instead of a typical “launch” for my 2017 Mastermind, I’m going to conduct a little marketing experiment (with myself as the Guinnea pig).
Every day between now and December 24th I will post THE FULL UNEDITED TRUTH about what’s really going on “behind the scenes” in my business…
…And I’ll do it on my personal Facebook profile for all to see (and very possibly judge).
There will be no highly-produced video series.
No professionally-designed opt-in + sales page.
No pre-scripted webinar (purposefully designed to make you buy buy buy!)
No email funnel reverse-architected to position my program as THE ANSWER to all of your problems.
None of that stuff.
TO SEE IF I CAN FILL A PROGRAM WITH NOTHING BUT MY WORDS, MY (FULL) TRUTH, AND MY FACEBOOK PROFILE.
I’m doing this for several reasons…
1) I’m over how complicated/expensive launches have become. So many coaches I know (myself included) are living month-to-month when all is said and done (yes, I have crossed the 6 figure mark in yearly revenue and am still juuuust paying off my credit card in full each month).
This is because even though revenues are often high, the costs associated with launching can be astronomical. Most coaches and healers do not have a trust fund or rich husband to fall back on…but they do have thoughts, feelings, and a Facebook profile. Is that enough? We shall see…
2) My last launch was emotionally excruciating…and only my inner circle really knew the depth of it. I fell prey to the train of thought that “if people really saw just how messy/imperfect I am they would never trust me enough to make a purchase.” I hope I was incorrect in making that assumption because…
RIGHT NOW I WANT NOTHING MORE THAN TO TELL THE FUCKING TRUTH.
(and I want it desperately)
Will it work? We shall see…
Tune in tomorrow at 9am EST (ish) for Day 1 of this #20DaysOfTruthexperiment.
I have no idea what I’ll be posting, but that’s part of the fun.
Ps. I’m not trying to hate on old-school launching (I’ve done a summit, Periscope challenge, 4 part video series, fb ads and funnels galore in 2016 alone). I’m honestly just curious if there is a better way